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Tarry Shebesta of truPayments® to Speak on Soft-Pull Credit Solutions and Alternative Bureaus at the NVLA Annual Confere

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Tarry Shebesta of truPayments® to Speak on Soft-Pull Credit Solutions and Alternative Bureaus at the NVLA Annual Confere

Mar 9, 2019

Tarry Shebesta of truPayments® to Speak on Soft-Pull Credit Solutions and Alternative Bureaus at the NVLA Annual Conference

Soft-Pull Credit Solutions & Alternative Credit Bureaus, What’s It All About and How Should I Use Them

Cincinnati, OH – March 19, 2019. Tarry Shebesta, CEO of truPayments, LLC, will be speaking at the National Vehicle Leasing Association’s annual Conference.  The Atlantic Beach, FL event being held March 27 – 29 is a forum for industry leaders to discuss current market trends, the latest technology, legislation, and other issues affecting the vehicle leasing community.

Shebesta will be speaking on Thursday, March 28th at 2PM at the One Ocean Resort & Spa on “Soft-Pull Credit Solutions and Alternative Bureau Data” Specifically he will address:

  • What is a Soft-Pull Credit Bureau?
  • Soft-Pull Credit Types
  • How and when to use them
  • Compliance obligations
  • Alternatives to Trans Union, Equifax & Experian
  • How to work deals in “Stealth Mode”

Soft Pull, Prescreen, Pre-Qualification, Pre-Approval - these terms are gaining popularity in discussions at dealerships and lenders across the country. What do they all mean? What’s the difference between them? Where are they utilized in your sales process? Where could you use them to gain a competitive advantage?  What are your compliance obligations? Is there a better alternative to the big three bureaus?

Many vendors offer soft-pull solutions today but not all are created equal. 

Shebesta’s session, will review the terms, the technology, the opportunities, compliance obligations and most importantly, how to use them to gain an advantage over your competition.

Tarry Shebesta was selected to address the conference because of his in-depth knowledge and experience with vehicle financing and digital marketing/retailing. He currently serves on the board of the National Vehicle Leasing Association and is involved in directing his company’s products DriveItNow® and tru Shop-by-PaymentTM.

“This conference is an important event for vehicle leasing professionals,” says Shebesta.  “Changing markets, financing and technology have made staying ahead of the competition a challenge.  This conference is designed to support maximum information exchange, promote interaction among conference delegates and provide access to industry experts on issues crucial to the leasing business.”

“Leaders in the automotive industry are those companies who are constantly seeking new and creative ways to be competitive. Attendees will gain industry insights, as they engage and share problem-solving ideas at the event.” notes Shebesta.

More information about the event can be found here

About truPayments®, LLC

truPayments®, LLC is a financial technology company with deep roots in eCommerce and the Automotive Industry. truPayments®, LLC is a subsidiary of Automobile Consumer Services, Inc. (ACS), a financial services and technology company based in Cincinnati, Ohio. More information at:

About the National Vehicle Leasing Association (NVLA)

NVLA provides educational opportunities, promotes responsible legislation and communicates with members regarding developments and trends in vehicle leasing. NVLA promotes the independent leasing industry while encouraging the highest ethical and professional standards. More information at:

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For additional information, contact:

Tarry Shebesta

Phone: 513.200.5757


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